First of all, don’t worry about the business plan. I realize that sounds like crazy advice coming from a business consultant. However, I have seen too many entrepreneurs stalled or stressed when trying to write up a business plan when the plan really is not the critical issue. Many green business ventures that would be of interest to venture capital firms are in the cleantech, new materials, information technology, and life science spaces. If you are an ecopreneur with an…

If you’re like many ecopreneurists out there, you have a great idea or three cooking on the back burner right now, that could be a full fledged company, or perhaps a powerfully beneficial invention. And you think, with a little financial push and a lot of advice, it could really do something, becoming more then doodles on a napkin. Or perhaps you’re already up and running (like crazy) and some extra eyes, ears to help finesse what you’ve got going…

Recent headlines may give eco entrepreneurs a reason to worry! Clorox Launches Greenworks Organic Brands Bought Up by Large Corporations In fact some of the bigger independent players in the natural and organic arena are doing just that according to a recent NY Times article. “The whole landscape is shifting, and I think everyone is struggling to redefine their strategy in the midst of huge change that ain’t finished,” said Jeffrey Hollender, the president of Seventh Generation, which makes nontoxic…

Welcome back to Green Dreams! This is my second post in a series following my journey starting a green graphic design firm. Go back to post #1 to get the full scoop. Before you start a business of any kind, there is a lot of planning and research to be done. If you do your homework, you will have a better chance at getting your business off the ground. Unfortunately for designers, business classes usually aren’t a required part of…